Instagram Shopping is a feature provided by the platform that can help sell your products within the organic posts themselves.
Although it is not related to the investment in sponsored links, we did a research to make your life easier and listed everything necessary to perfectly configure this functionality.
In order to be able to tag products, you need to access your commercial profile and enable the function. After that, you'll be able to tag products in your posts! Here is a tutorial on how to tag products.
It is important to note that, before having access to this functionality, you need to be approved by Instagram. For this, the configuration of your business and account must meet the following requirements:
Your business must be located in the United States, the United Kingdom, Australia, Canada, France, Germany, Italy, Spain or Brazil.
Your Instagram account must be a business profile.
Your business profile must be connected to a Facebook catalog.
We hope this article helps you sell more!